Friday, October 9, 2015

Spot Abuse



Severe Marketing made the Spot Abuse Project with the intent to encourage citizens of Milwaukee to report animal abuse. The likely hood of someone dialing 9-1-1 about animal abuse is much higher than dialing for domestic abuse. The idea is that the more convictions made over animal abuse the more the authorities will discover domestic abuse cases. Research made by the USA Association of Prosecuting Attorneys found out that 76% of animal abusers also commit domestic violence.

This correlation between domestic violence and animal abuse is so obvious that its incredible to think that it hasn't been used before. Its brilliantly uses pathos by appealing to our emotions it invokes anger, sadness and disgust etc. The ethos is established with the use of the USA Association of Prosecuting Attorneys. This association also has the statistical hard evidence of 76% of animal abusers also committing domestic violence, logos.  

https://www.youtube.com/watch?v=TyuXkdqvJpw

4 comments:

  1. Well... It got me thinking. There are so many cruel people in this world. I also saw another video about child sexual abuse that came after your clip and said to my self, "this is all I can watch if I want to be able to sleep tonight"
    Great clip!

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  2. This clip was short and sweet but still had enough time to get the point accross. Before seeing this advertizement, I never considered the obvious connection between domestic violence and animal cruelty. This clip delivers an important message and hopefully has made viewers more aware of the issue.

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  3. Hi Leticia,

    I first of all want to say out of all the videos and pictures that I skimmed through, this was by far the one that got my attention. I am a huge dog lover and I absolutely hate seeing animals being abused. I definitely feel as though there is a correlation between abused animals and other victims in the same household. I was a little surprised though that animal abuse is reported more than domestic abuse. I think domestic abuse and animal abuse is something that does not getting the proper attention it deserves, it is a BIG issue nowadays. I also definitely agree that the video and picture made me feel very angry and sad. Great find.

    ReplyDelete
  4. Hi Leticia,

    I first of all want to say out of all the videos and pictures that I skimmed through, this was by far the one that got my attention. I am a huge dog lover and I absolutely hate seeing animals being abused. I definitely feel as though there is a correlation between abused animals and other victims in the same household. I was a little surprised though that animal abuse is reported more than domestic abuse. I think domestic abuse and animal abuse is something that does not getting the proper attention it deserves, it is a BIG issue nowadays. I also definitely agree that the video and picture made me feel very angry and sad. Great find.

    ReplyDelete